about
About the company
Organizers:
IIM Ranchi UNGC-PRME
Industry:
Education
Location:
Ranchi
Founded:
2009
Key Objective
Our objective was to increase brand recall value by offering a gamified wellness platform for the participants supporting the noble cause.
Problem Statements
  • The biggest hurdle for the institution was to engage their participants virtually while following COVID-19 safety protocols.
  • They needed a virtual wellness platform to host the LGBTQ wellness campaign.
  • They required tools and resources to track the activity levels of the participants.
Solutions
  • Vantage Fit hosted a three days virtual walkathon with a “Walk-The-Most” target.
  • Offered a cost-effective wellness solution with an easy onboarding process.
  • Provided multi-device fitness integration for a better user experience.
  • Gamified the entire walkathon with a real-time leaderboard.
  • Admin could check the participant’s engagement levels through the HR dashboard.
  • The admin received a detailed report of the top performers and other health insights of each participant.
about
Results
  • More than 120 people participated in the virtual walkathon.
  • 41% of total people met their target.
  • More than 11,00,000 steps were taken during the entire marathon.
  • The average number of steps taken by each participant was around 10,000.
  • More than 11% increase in participation per day.
  • Over 63% increase in engagement of participants.
  • Over 35% increase in average steps during the marathon.
120+
Participants
11,00,000
Steps
Covered
>11%
Increase In
Participation Per Day
>63%
Increase
In Engagement